okay but the article is seriously mis-titled and it also kind of… misses its focus?? yes, the beauty culture in south korea is insane, but the beauty culture isn’t one only or even main thing these women are so pissed off about…
south korean women are not doing this only as a backlash against the beauty industry/standards, they’re doing it as a much larger female liberation movement that was mainly spurred by rampant video-recording of women in restrooms for pornography and unaddressed sexual assault. they’re rebelling against what the patriarchy demands from them (socially-mandated ”traditionally feminine” looks such as long hair, makeup, etc) to point out that they don’t exist to be desirable. it’s not just because they all suddenly woke up one day and realized the makeup industry is bullshit (though it is).
and like, even though that’s the main reason, you still have to scroll down multiple paragraphs to get to the article even mentioning it?? and the article only TOUCHES on what’s really going on in these women’s minds. like i get that it’s easier and more consumer-friendly to talk about the evils of south korean makeup culture, but maybe focus a little bit more on the bigger issue these women are pointing out…
not to nitpick, it’s still an alright article. but the article makes it sound like this is a passive, peaceful protest and these women are happily out living their best lives right now. they aren’t, and their defiance has been met with very harsh reactions (assault, etc). these women are still spitting furious about a much realer problem than just unrealistic beauty standards, and their very reasonable demands are still not being addressed.
salarta 